Removing fossil fuels from heating, for good.
We launched NIBE’s new global communication concept, 'Removing fossil fuels from heating, for good,' during London Climate Action Week. Centered around energy security and breaking free from foreign powers for energy supply, we drove maximum impact through high-visibility out-of-home advertising across strategic locations throughout London, full-page ads in The Guardian, and a targeted social media rollout, successfully reframing the future of sustainable home heating.
Role: Art Director and photographer
Agency: BBDO Nordics
The circular people
SKF has an ambitious sustainability program but struggles to get the message across. And let's face it, no one wants to watch another drone-shot-over-sunset-forests film. So, we decided to take a more personal approach.
With a generous dose of charm, the content series The Circular People introduces us to the individuals driving sustainable change at SKF. Inspired by the quirky aesthetics of Wes Anderson, we set out to make the industrial world feel more warm, disarming, and inviting.